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Masood Hasan, Nazia Saeed, Saima Munawar, Dr. Shabbar Hussain, Hannan Afzal, Dr. Qasim Saleem. Impact of Brand Equity on Purchase Intention Through Brand Preference: Macro and Micro Perspective from Online Fast Food Industry of Pakistan. Elementary Education Online [Internet]. 2021 Mar. 16 [cited 2025 Jan. 15];20(1):3509-22. Available from: https://ilkogretim-online.org/index.php/pub/article/view/2723