Investigating Business Students’ Perceptions about Strategies Used For Teaching an Introductory Accounting Course

Abstract

The purpose of this study is to examine students’ perception about strategies used in teaching of introductory accounting course in a Pakistani public business school. This study focuses on the business students to investigate their perceptions about three teaching strategies; lecture, group based classroom activities (GBCAs), and individual take home assignments (ITHAs). Mostly Pakistani public business schools are practicing these strategies for teaching of business courses. Quantitative research design was used in this case study. All the students of both morning and evening sessions that successfully completed their introductory accounting courses were considered as sample for this study. A structured questionnaire consisting of eighteen close-ended items was developed to collect responses of the sample on five-point Likert scale. The empirical data was analysed quantitatively by using SPSS version 16.0 for windows and MS Excel 2007.The findings of this investigation revealed that students perceived ITHAs more favourable as compared to lecture and GBCAs for learning of accounting course. Female students who have accounting background preferred it for their learning as compared to male students.